There is an SUV revolution underway at Holden, as it shrugs off it’s local manufacturer shackles and looks to cherry pick a range of new vehicles from the global GM portfolio.
Holden has committed to delivering 24 new models before the end of 2020, with a particular focus on the hugely popular, and growing, SUV segment.
Getting the ball rolling will be four new SUVs, headlined by a re-badged GMC Acadia large SUV, the Trax which goes on sale in January 2017, the Trailblazer which is on-sale next month and a yet to be confirmed, possible replacement for the current Captiva.
Holden Chairman and Managing Director, Mark Bernhard, said Holden was now well underway in delivering on its 2015 commitment to deliver 24 new models by the end 2020.
“I’m particularly excited, however, to reveal further details around our SUV strategy, headlined by the all-new, seven-seat Acadia. Alongside Trax, Trailblazer and another all-new global SUV that we’ll add to our portfolio soon, Holden will introduce four new SUVs by 2018. This puts us in a great position in the fastest-growing segment of the market, s
“The vehicles we’ve revealed reinforce our commitment to introduce the finest global vehicles for Australian customers. The Acadia will be sourced from the US, the Astra from Europe, and the Barina, Trax and Trailblazer from Asia. Holden is in a unique position where we can provide our customers with the best of the best from around the GM world,” said Bernhard.
Holden will release pricing and specifications for it’s new SUV models closer to their launch dates.
Look for our upcoming review of the soon to be on-sale Trailblazer.