About Loaded 4X4

About Loaded 4X4.

Loaded 4X4 is a division of Lost Track Media Pty Ltd.

Lost Track Media Pty Ltd is a company owned by David Wilson and Steane Klose, that specialises in providing high quality online, magazine and video content, for Australian 4X4 enthusiasts.

We pride ourselves on being the only sponsorship and bias free Australian 4X4 media outlet and as such, we are the only outlet that can provide balanced, informative and trustworthy content.

Our overarching vision is to create the type of 4X4 related content that we would want to consume.

About Steane.

Steane founded The Motor Report – an online new car news and reviews website – in 2007 and developed it into the second largest new car editorial website in Australia, one that at its peak, attracted more than 40,000 Australian visitors per day.

The Motor Report experience taught Steane about the automotive media world – the good, the bad and of course the ugly. It also put him behind the wheel of most of the new cars on the market and a number of high priced exotics, all of which convinced him that 4WDs were – without doubt – the best way to have fun on four wheels.

Steane has published thousands of vehicle related articles, including numerous new car reviews.

About David

David founded his 4WD driver training business – Adventure 4WD – back in 1993 and has, over the years that followed, developed it into one of the most respected 4WD driver training outfits in Australia.

He also found the time to create the country’s first (and in fact a world-first) dedicated 4WD TV program “Beyond The Bitumen”, a 13 part series of half-hour shows seen on TEN and Foxtel between 1998 and 2000.

Since then David has been the co-host of Channel Nine’s “Motovision” car, boat and motorcycle show alongside MIX 102.3 FM’s Karen Prater, a fellow car and bike nut. David has also appeared in numerous promotional campaigns for industry products and safety films.

David was also the 4WD writer for the Adelaide “Advertiser” and its Out & About recreational supplement and you may have read articles written by him in 4WD Monthly/Action, Overlander, Land Rover World and Land Rover Owner International in years past.

More recently he’s the face of Isuzu Ute Australia’s “I-Venture Club”, a driver training initiative started in 2014 that’s helped over a thousand new D-MAX and M-UX owners get up to speed on how their vehicles work both on and off-road.

Commencing this year David has been providing 4WD advice on Channel 7’s S.A. Weekender program as their off-road presenter.

Contacting Loaded 4X4

Managing Editor: Steane Klose
Phone: 08 7070 2767
E-mail: [email protected]